At the Connecting Ideas With Money session on the 3rd of June, Pranay Prateek and Ankit Nayan are pitching their Startup TapDiscover – that enables women to discover the best shops around them for ethnic dress wear. A chat function allows customers to discuss designs and price before visiting the store.
“Customers research a lot before buying high ticket ethnic wear dresses – and they want to try dresses before buying. There’s an existing habit of customers and retailers to discuss designs and prices over chat. We are leveraging this habit to enable discovery of offline retailers,” say the founders.
Pranay is a graduate of IIT Madras and IIM Ahmedabad and has worked in Microsoft as a Product Manager while Ankit has graduated from IIT Delhi, and has worked in Citibank.
