Founder Arun Gopalaswami pitching Recotap – an AI-driven account-based marketing platform that helps growth scale B2B Marketers run targeted and personalized campaigns at scale.
website: https://www.recotap.com
“Less than 2% of B2B leads convert to a customer. We think it’s not acceptable! At Recotap, we are on a mission to improve the metric by orders of magnitude,” says Arun. “I come with around 20 years of Enterprise CRM background and Ganesh who serves as the CTO has built high performance ad exchanges in the past. Both of us deeply understand the challenges faced by the B2B marketers. Also having run B2B focused startups prior to starting Recotap, we understand the need for personalization in B2B marketing.”
Recotap is supported and mentored by accelerators like Techstars, Sap.io, Upekkha and Axilor.
Founders:
Arun Gopalaswami, CEO
B.E. Production Engineering, Annamalai University
22 years work experience
Ganesh Chithambalam AS, CTO
M.S Computational Mechanics, Erasmus Mundus Scholar
International Center for Numerical Methods – Barcelona & Swansea University,
12 years work experience