At the Connecting Ideas With Money session on the 12th of November, 2022 founder Asish pitched GoldLane – a startup on a mission to remove all frictions in interactions and transactions in the gold Industry by building a digital ecosystem for all stakeholders
.“Jewelers end up losing millions of rupees, hundreds of hours each year, ultimately missing out an opportunity to scale up their business because of not automating activities in their workflow,” says Ashish. “Customers hate the extra cost and hassles of going to a store and having to pay extra charges for gold as Investment. There’s also purity and storage concerns that comes along when buying gold coins.”
App: https://app.goldlane.in/aEWZ
The startup has built a solution for different stakeholders:
Industry players: Eliminate hurdles by automating jeweler’s workflow to interact and transact with all business counter parties digitally for offline and online business
Retail consumers: Accumulate digital gold that is backed by physical gold and stored at a world-class vault, providing all the capabilities of physical gold coin.
The startup believes that digitization will ensure huge scale.
The startup has 23,000 users and * jewelers as partners as well as one co-operative society as digital gold sales channel partner. The startup is post revenue.
The Team:
The founder is a 4th generation jeweler with 11 years of experience in the gold industry and 4 yrs in IT product making.
Founder: Asish AGrowth
Advisory: Naggappan Ramasamy
Tech Advisory: Santosh Lakshman
Product Advisory: Kartik Gupta
