Founder Dhananjai Raja Kuttikad pitching PurpleBasil – an online foodtech startup that seves ‘really healthy food that tastes like fast food’
Website: PurpleBasil.in
FB: www.facebook.com/PurpleBasil.in
“PurpleBasil believes that healthy eating can be an easy, convenient habit, the key to this being able to serve healthy food that you WANT to eat and not HAVE to. We solve a problem that a large market faces, very simply….with a product that is market superior by a whole order of magnitude, an out of the world customer experience, and being a brand that keeps all its promises,” says Dhananjai.
“The proof as they say, lies in the pudding – after she tried out PurpleBasil, our first customer became our first investor. And we’re so proud of that! We have grown over 50x in the last 18 months and with near zero discounting. Just great, uncompromised food. At a 4.6 rating, we are one of the top rated restaurants in Bangalore on Zomato.”
TEAM DETAILS:
Dhananjai Raja Kuttikad, Founder, Chief Empathizer & Optimist (CEO)
Vision, Strategy & Planning @ PurpleBasil
Lawyer. Extensive leadership experience in the international legal & contracts consulting sphere
Keen customer empathizer
LinkedIn: http://bit.ly/2k40vM3
Rashmi Ghale, Co-founder, Chief Simplifier & Optimist (CSO)
Manages kitchen Ops, delivery, & client experience @ PurpleBasil
Quality Management at GE
Loves setting up, managing and simplifying processes
LinkedIn: http://bit.ly/2iIdkq0
Bharath Raja Kuttikad, Cofounder, Chief Innovator & Optimist (CIO)
Technology @ PurpleBasil
Techie with experience at the big 4
Enjoys innovating on tech that looks good and eases Ops.
LinkedIn: http://bit.ly/2j8PKnj
Padmashree Alva, Cofounder, Chief Collaborator & Optimist
Responsible for Collaborations, Marketing and HR @ PurpleBasil.
HR professional in her previous corporate life.
Loves collaborating and making connections
LinkedIn: http://bit.ly/2jZxXiF
Startup has paying customers and is scaling rapidly.