Sudeendra Koushik BE, MBA in Strategy Management (IIM), is a Speaker, Writer, Evangelist, Product Innovation & Development Consultant. He has worked at Trident Microsystems, NXP Semiconductors, Philips and BPL in product development and management roles.

Many Startups aim to change the world, how many really do? Entrepreneurs are meant to be innovative, however not all of them do disruptive things. Understanding and discussing the meaning of “innovative” therefore becomes important, and can result in key elements of differentiation.

“Skills & Myths of an Innovative Entrepreneur” managed to educate and motivate. Innovation requires the “intuitive mind” and the “rational mind” to work in tandem, bringing the forces of hard work, keen observation, tedious research (reading & experiencing), understanding of trends and gaps to identify a problem and re-frame it into one worth solving. This becomes a viable Startup idea. The session also tackled Myths like “You are born innovative”, “Entrepreneurs are gamblers”, “Good ideas automatically attract funding” and so on – commonly held beliefs. The most motivating message we were left with – everybody can be innovative, one just needs to develop the skills and behavior to be that – an innovative entrepreneur.